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WhatsApp business API costs and how to use it to grow your business

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On June 23, 2023
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WhatsApp business API costs and how to use it to grow your business

Table of Contents

Introduction

WhatsApp Business API costs can be a bit pricey for small businesses. However, if used correctly, the WhatsApp Business API can help you reach and connect with your customers like never before. With the WhatsApp Business API, you can send automated messages, as well as messages to groups. You can also track interactions and get insights on how your customers are using WhatsApp to communicate with your business. If you’re looking for a way to take your business to the next level, the WhatsApp Business API is a great tool to consider.

WhatsApp Business API costs : Is WhatsApp Business API Free?

To use the WhatsApp Business API, you need to purchase a WhatsApp Business license. The cost of this license depends on the country you are based in and the number of users you have on your WhatsApp Business account. WhatsApp Business api cost in India starts at Rs. 1 lakh per month for up to 10,000 active users. This price goes up to Rs. 5 lakhs per month for up to 1 million active users. If you have more than 1 million active users, you will need to contact WhatsApp directly for pricing information. To use the WhatsApp Business API, you will also need to pay for each message that you send through the API. The cost of each message depends on the country you are sending it to and whether or not it is a promotional message. For example, if you are sending a promotional message to an Indian user, it will cost Rs. 0.50 per message. However, if you are sending a non-promotional message (such as an automated customer support message), it will only cost Rs. 0.05 per message sent.


The WhatsApp Business API can be a great way to grow your business by communicating with your customers directly through WhatsApp. However, it is important to be aware of the costs associated with using the API so that you can plan accordingly and stay within your budget.

What is whatsapp business api : WhatsApp Conversation costs Explained

If you are running a business, it is important to understand the WhatsApp conversation costs. The WhatsApp Business API cost lets businesses of all sizes send and receive text messages with their customers. There are three types of messages that businesses can send: template messages, rich media messages, and session messages. Template messages are one-way messaging templates that let businesses send notifications, appointment reminders, shipping updates, and more to their customers. Rich media messages let businesses send images, videos, and audio files to their customers. Session messages let businesses have two-way conversations with their customers. There are four different types of WhatsApp Conversation costs: subscription fees, message sending fees, message receiving fees, and inbound call fees. Subscription fees are monthly charges that allow businesses to use the WhatsApp Business API. Message sending fees are charged per message sent through the WhatsApp Business API. Message receiving fees are charged per message received through the WhatsApp Business API. Inbound call fees are charged per inbound call made to a business through the WhatsApp Business API. The WhatsApp Conversation costs will vary depending on the type of message being sent or received, as well as the number of users that a business has on its contact list. For example, template messages cost $0.005 per message sent while rich media messages cost $0.01 per message sent. Inbound calls cost $0.01 per minute while outbound calls cost $0.02 per minute .

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Provide Customer Service through Live Agents on WhatsApp

WhatsApp is one of the most popular messaging platforms in the world with over 1.5 billion monthly active users. WhatsApp Business is a separate app designed for small businesses to communicate with their customers. The app is free to download and businesses can sign up for a WhatsApp Business account by verifying their phone number. One of the key features of WhatsApp Business is the ability to provide customer service through live agents on WhatsApp. This feature allows businesses to respond to customer queries and resolve issues in real-time. To use this feature, businesses need to set up a dedicated customer service number for their WhatsApp Business account. This number can be used by customers to contact the business through WhatsApp. Once the customer initiates a chat, the business can then add an agent to the chat to start providing assistance. The WhatsApp Business live agent feature is a great way for businesses to provide fast and efficient customer service. It can help businesses save time and money by resolving issues directly on WhatsApp instead of having customers call or email them. To learn more about setting up a dedicated customer service number for your WhatsApp Business account, please visit our Help Center.

Automate notifications using WhatsApp business api

As a business, you always want to be one step ahead of the competition. With WhatsApp Business API, you can easily automate notifications and keep your customers updated on the latest news, products, and services.

Use WhatsApp chatbot to Share Personalized Marketing Campaigns.

Your business can use WhatsApp chatbots to share personalized marketing campaigns with your customers by getting chatbot by custom chatbot development services chatbot. This is a great way to stay in touch with your customers and grow your business. With the WhatsApp chatbot, you can send out customized messages to your customers based on their interests. You can also use the WhatsApp chatbot to track customer engagement with your campaigns.

Grow your Sales with Conversational Commerce on WhatsApp

Conversational commerce is a new and exciting way to reach customers and grow sales using the WhatsApp messaging platform. By integrating WhatsApp into your business, you can provide customers with real-time assistance and service, which can lead to increased sales and customer satisfaction. The WhatsApp Business API provides businesses with a simple, secure way to reach their customers on WhatsApp. The API allows businesses to send messages to customers, as well as receive messages from them. The API is available for free for all businesses, and there are no costs associated with using it. To get started with the WhatsApp Business API, simply create an account and register your business phone number. Once you’ve done this, you’ll be able to start using the API to reach your customers on WhatsApp.

Conclusion

WhatsApp has been working on a business version of its messaging app for some time now. The WhatsApp Business API is finally here, and it promises to be a game-changer for businesses that want to use WhatsApp to communicate with their customers. The WhatsApp Business API cost is a paid service, and it costs $0.50 per month per active user. This may seem like a lot, but it’s actually very reasonable when you compare it to other messaging platforms like SMS and MMS. WhatsApp Business also offers some unique features that can help businesses grow. For example, businesses can use the API to send automated messages to customers, such as appointment reminders or shipping notifications. Overall, the WhatsApp Business API is a great tool for businesses that want to use WhatsApp to communicate with their customers. The reasonable price and unique features make it an attractive option for businesses of all sizes.

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